Precise Managed Services
Whether a company is looking at taking the admin away from their large facility, or just need peace of mind, Precise Managed Services offer a range of adaptable and compliant services to suit every facility type. Having been in business for decades, they wanted to crate a sleek and modern brand and website, as to not feel dated or out of touch with modern regulations.
Visit: www.preciseuk.co.uk
Overview:
Precise wanted a complete overhaul of their brand, website and print collateral, having not touched or worked on it for over 10 years prior to that. First undertaking a robust and in-depth branding stage, we worked closely with the company directors to help strategise and build a useful and knowledgeable website, and roll the branding out across a range of printed media.
Services:
Building a Concise and Succinct Brand
Precise don’t trade on fear or hoping they can worry potential clients enough to make them buy services. Instead they offer up front trust and transparency, showing customers that with Precise you get the peace of mind that your facility is compliant and a safe place for employees to work. The new brand needed to convey this feeling of trust, knowledge and accuracy, in addition to clearly conveying the type of work they do.
Using sharp angles and contrasting colours, we created a new logo, icon, background texture, and full brand guidelines to help bring out their key USPs succinctly and clearly, just like the Precise services they offer.
Crisp and Clean Collateral
Looking After Your Compliance Right From the Get Go
In addition to creating the new website’s key pages, such as services, contact details, case studies and industry insight articles, Precise had a vision of an online compliance checking tool that they can direct potential customers to check for themselves. Building the feature into a WordPress flexible content system (meaning they can add and update questions as regulations change), we created a smooth user flow through the site and the compliance checker, giving customers a quick and useful tool for value added content.
“Precise came to us to bring new life into their well established business, and being able to run straight from a full rebrand into a new bespoke website build meant that we landed on something we were all incredibly proud of.”
Jon Dodd, Design Partner at Alloneword