Part of our on-going work with the Global Brands group was the requirement to completely redesign and refresh a website for a hotel owned by them.
With a series of integrations and specific focus on UX for a luxury product, the end result is a clean and editorial feeling site to gain customers.
Casa worked with Alloneword to explore typography, photography and brand in this new site, with each area rationalised and tested for usability. Global Brands are now looking to refresh their other hotel and drinks brands websites using Alloneword.
Making Su Casa Tu Casa
Casa is one of Derbyshire’s leading four-star hotels, accumulating a wealth of awards and accreditations over the last ten years, and is the perfect home from home whether for work or for pleasure. The Casa team wanted to have a new website which felt effortlessly cool, modern and concise.
Working with the Global Brands creative team, Alloneword wireframed and created visual mockups of key pages and states, then after moved on to code the website up using the WordPress platform using our system of flexible content sections.
“As our very first project for Global Brands, we were really pleased with the end result, especially as the hotel is their CEO’s original passion project. We loved spending time honing delicate typographic and calming tones to really give that premium hotel feel, and have since been trusted by them with multiple other brands.”
Jon Dodd, Design Partner at Alloneword
External credits and collaborators:
Photography: Global Brands
Brand guidance and oversight: Clay Creative
Looking to achieve something similar to Casa Hotels?
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